Home » World Wide Padel enters the Middle East with Christian Wilhelmsson as co-owner!

2021-09-07

World Wide Padel enters the Middle East with Christian Wilhelmsson as co-owner!

After World Wide Padel’s strong start in Shanghai with several new paddle centres and significant interest from all customer groups, they are now taking the step into a new market.

“The Middle East is a slightly more mature market than China, but padel is growing exponentially here as well.” Says Johan Hansson, CEO of World Wide Padel, and continues, “together with two partners, Christian Wilhelmsson, former professional football player and national team player and paddle profile Roberto Rodriguez, we are now opening a sales department in Dubai. Both Christian and Roberto have an extensive network of contacts in the region and know the market well.”

“There is already a great deal of interest in World Wide Padel’s product portfolio and our tailor-made offers with premium courses. And with two such strong partners in the region, we will quickly become a sought-after supplier of paddle courts,” Johan concludes.

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