World Wide Padel acquires 25% of Hey Padel.
– In addition to the fact that we have met a group as passionate about paddle as we do, we also see several significant benefits and synergies with the business, says Johan Hansson, CEO at World Wide Padel.
Hey Padel’s product mix will be another success factor for our customers, who are now offered a complete solution from sketch to opening. In concrete terms, this means that Hey Padel, at an early stage of the sales process, offers our customers, e.g. a shop solution containing the rental racket, racket and clothes and more. Through this, the hall’s owners can do what they do best, i.e. run a paddle hall. And so Hey Padel solves the shop. We also know that the padel centres are screaming for an event partner who can make it crack.
The hall with clinics, pieces of training and competitions, of which Hey Padel are experts.
Robert Åberg, CEO of Hey Padel on the issue,
-We have had a super year with the Spanish premium brand Cartri, which we own the license to distribute in Sweden, Norway, Finland and Iceland. By bringing World Wide Padel into the company, opportunities are given to meet customers at an earlier stage and develop all the legs within Hey Padel. We are convinced that together we can create something outstanding, which resonates in paddle Sweden.
Johan Hansson tabs in for a concluding statement – Go go go!